Volume XX, Issue 2/2022

Table of contents for Management & Marketing.

Back to Latest articles

Table of contents

  1. Page 125 Chikaodili Peace ONUORAH, Obinna Christian OJIAKU, Moses Chigbata OLISE Effect of social media marketing on customer brand engagement in the banking industry: evidence from an emerging economy
  2. Page 141 Kazi NAZMUL HUDA Is the performance management system of readymade garments factories effective in achieving the projected outcome, strategic alignment and operational efficiency? A study on Bangladesh
  3. Page 159 Marilia (Maria) KOUNTOURIDOU, Dino DOMIC A grounded theory investigation of the influence of a 'positive visualisation course' in brand identity on first-year students' perceptions
  4. Page 172 Alexandru BOSÎNCEANU, Ion-Dănuț LIXANDRU Religion, life and financial satisfaction in times of pandemic. An analysis from the Netherlands
  5. Page 181 Nour LAKISS The impact of corporate social responsibility on employees' satisfaction: evidence from companies in Romania
  6. Page 197 Gabriel BRINARU Study on the award of service contracts using the framework agreement
  7. Page 212 Teodora PÎRȘOI (NEBUNU-PÎRȘOI) Methods of enriching knowledge. How do they influence the employees' activity?
  8. Page 224 Daniela POPESCU, Adina DINU, Sorina GÎRBOVEANU Entrepreneurship in the digital age
  9. Page 234 Timilehin Olasoji OLUBIYI Measuring technological capability and business performance post-COVID era: evidence from small and medium-sized enterprises (SMEs) in Nigeria
  10. Page 249 Răzvan-Andrei CORBOȘ, Ovidiu-Iulian BUNEA, Andreea BREAZU A bibliometric analysis of scientific production concerning online consumer reviews and the sale of home appliances
  11. Page 263 Frida NGO WENGUI, Florin-Aurelian BIRCHI, Fidoline NGO NONGA, Moustapha SANE Foreign direct investment and environmental sustainability of agricultural holdings in Cameroon
  12. Page 277 Larisa GRIGORIE PATRU Stakeholders' perception of the importance of digitalization in healthcare organizations
  13. Page 286 Tatjana SPASESKA, Ilija HRISTOSKI How do the macroeconomic determinants underpin the capital market development in North Macedonia?