Volume XV, Issue 1/2017

Table of contents for Management & Marketing.

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Table of contents

  1. Page 7 Constantin ROȘCA, Nicolae ISTUDOR, Nicolae SICHIGEA The comor project - a multi-criteria research of organizational culture in romania
  2. Page 23 Tudor NISTORESCU, Daniela FUNDEANU Empirical research on the characteristics of clusters in romania and the impact on the entrepreneurial environment
  3. Page 40 Pranav KUMAR, Sany Sanuri Mohd. MOKHTAR Female shoppers' outlook of firms' fairness in marketing communications and distribution channels
  4. Page 61 Figen SEVİNÇ, Tülay GÜZEL Sustainable yacht tourism practices
  5. Page 77 Florian Lukas SEIZER The influence of line extension strategies by premium brands on brand equity: cultural differences between germany and thailand
  6. Page 106 Associate Professor Mohammed BELAL UDDIN Evaluation of theoretical paradigms of interfirm relationship formation
  7. Page 115 Oana ȚUGULEA, Claudia STOIAN (BOBÂLCĂ) Credibility of websites through facets and dimensions
  8. Page 124 Erika KULCSÁR, Sándor TÉGLÁS In the maze of e-commerce. online trade defining variables in romania
  9. Page 139 Monica LOGOFĂTU, PhD student Cristian ȘTEFĂNESCU, stefanescucristiansilviu@gmail.com Analysis of earnings trends in the education sector in romania
  10. Page 151 Professor PhD Daniela POPESCU, Associate Professor PhD Sorina GÎRBOVEANU The management tools used in the decision- making process