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Volume XIII, Issue 1/2015
Table of contents for Management & Marketing.
Back to Latest articlesTable of contents
- Page 7 Lecturer PhD Ionut-Cosmin BĂLOI, Professor PhD Sorinel DOMNIŞORU Interdependencies of the internal / managerial control standard no. 6 - organizational structure
- Page 16 Associate professor PhD Claudiu-George BOCEAN, Associate professor PhD Cătălina Soriana SITNIKOV Setting international standards in human resources
- Page 23 Mandy Loh, Maisarah Ahmad, Suhaila Abdul Kadir, Syed Shah Alam Influence of customer values and self- image congruity on customer behavior- based crm performance
- Page 45 Associate Professor Ph.D. Gabriela Lucia SIPOS, Ph.D. Alin IONESCU The influence of different innovation types upon the innovative performance - evidence from European countries
- Page 57 Teaching Assistant PhD Silvia PUIU Ethical dilemmas in the public sector
- Page 63 PhD Student Cristina Maria BĂLGĂRĂDEAN, Associate professor PhD Raluca BĂBUŢ Young people's perceptions towards sexuality in advertising
- Page 78 Researcher 3 PhD Lavinia DOVLEAC, Associate Professor PhD Marius BĂLĂŞESCU, Lecturer PhD Simona BĂLĂŞESCU The perceptions of romanian young entrepreneurs regarding the challenges of an innovative business environment
- Page 92 Azman ISMAIL, Mohammad Fuad ZAIDI, Aimi ANUAR Administrator's role in performance based reward as a determinant of employee outcomes
- Page 111 PhD. Mihaela MANEA Wine tourism in western moldova - to a future alsace?
- Page 124 Lecturer PhD Erika KULCSÁR, Ec. Rozalina Zsófia SIMON The magic of dark tourism
- Page 137 PhD Student Claudia Maria CACOVEAN Marketing - a way to increase the value of the performing arts
- Page 151 PhD Lecturer Nicoleta-Valentina FLOREA Developing careers of employees in the new knowledge economy
- Page 169 PhD Student Andrada IACOB Consequences of employee's customer orientation in public services
- Page 181 Lecturer PhD Georgeta-Madalina MEGHISAN Cultural influences on pre-pay mobile telecommunications services users
- Page 188 Assistant Professor PhD Hyuk KIM Global public private partnership: an analogical reasoning model
- Page 205 PhD Student Dorian-Laurenţiu FLOREA A theory of consumer's perceived risk under the halo effect
- Page 216 PhD Student Daniela FUNDEANU Model of health tourism development - spa tourism cluster in romania
- Page 228 Teaching Assistant PhD Bogdan BUDICĂ, Phd Student Adrian Florin Budică-Iacob Comparative analysis of the tourist activity at the level of south-west oltenia region
- Page 236 Associate professor PhD Flaviu MEGHIŞAN Challenges of sustainable development and stakes of a sustainable world