Volume IV, Issue 1/2006

Table of contents for Management & Marketing.

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Table of contents

  1. Page 5 Professeur Faouzi BENSEBAA Impact de la complexite des strategies sur l'evitement de la concurrence
  2. Page 27 Professor Hongyi BI, Associate professor Sofia Elena COLESCA The positive analysis about the condition of Chinese technology gain FDI
  3. Page 33 Professeur Jacques IGALENS L'analyse du discours de la responsabilite sociale de l'entreprise a travers les rapports annuels de developpement durable d'entreprises francaises du CAC 40
  4. Page 57 Professor PhD Tudor NISTORESCU, Assistant professor PhD Catalin Mihail BARBU A model for enterprises' environmental scanning
  5. Page 63 Professeur Adriana BURLEA SCHIOPOIU L'impact de la theorie neo-institutionnaliste sur la responsabilite sociale des entreprises roumaines
  6. Page 69 Professor PhD Gheorghe MEGHISAN, Lecturer PhD Flaviu MEGHISAN Aesthetics confers value to the firm
  7. Page 73 Professor PhD Ion STANCU, Assistant Professor Adriana LAZARESCU Methods to increase the competitiveness in industry
  8. Page 77 Senior Lecturer PhD Ada Mirela TOMESCU, Senior Lecturer PhD Mirela BUCUREAN, Lecturer PhD Madela ABRUDAN, Junior Assistant Remus ROSCA Ten key concepts and the success of Romanian organizations
  9. Page 85 Professor PhD Daniela POPESCU, Senior Lecturer PhD Sorina GIRBOVEANU The quality cost analysis
  10. Page 91 Senior Lecturer PhD Camelia DRAGOMIR STEFANESCU Some approaches to the experimental method in the scientific economic research
  11. Page 95 Senior Lecturer PhD Rozalia NISTOR, Lecturer PhD Costel NISTOR Groupware - modern information managerial method
  12. Page 101 Lecturer Ph.D Nicoleta CRISTACHE SMEs' communication in the Romanian business environment - a premise of economic performances' improvement for the integration into the European Union structures
  13. Page 107 Assistant professor Claudiu BOCEAN Pledging for new conceptual perspectives in decision-making process
  14. Page 113 Junior Assistant Mihaela PACESILA The impact of moving to knowledge based economy in the public sector
  15. Page 119 PhD Cristinel-Sandu POPESCU Distribution, market stage and stage of connection with the customer
  16. Page 123 Lecturer PhD Adrian MICU Defining aspects of setting the price according to the customer and the competition