Latest articles
Volume XVI, Issue 1/2018
Table of contents for Management & Marketing.
Back to Latest articlesTable of contents
- Page 7 Cosmin-Florin LEHENE, Anca BORZA PROBLEMS IN STRATEGIC ALLIANCES - SHOULD WE TERMINATE THE COLLABORATION? EMPIRICAL EVIDENCE FROM NORTH-WEST REGION ROMANIA
- Page 30 Adrian Nicolae CAZACU THE INFORMATIONAL CONTRIBUTION OF VARIED INFLUENCES ON THE DECISION IN THE ANIME CULTURE E-MARKETING
- Page 47 Mark AZAVEDO, John WALSH ARTISANAL FOOD PRODUCTION AND MARKETING IN THE PERTH AREA OF WESTERN AUSTRALIA: SOME PRELIMINARY INDICATIONS OF DIFFICULTIES WITH CLASSICAL ECONOMICS AND SUPPLY CHAIN THEORY
- Page 58 Loredana VĂCĂRESCU HOBEANU THE HIGHLIGHTING OF THE DECISIONS IN THE MANAGEMENT PROCESS
- Page 74 Cristian ȘTEFĂNESCU, Monica LOGOFĂTU DEVELOPMENT AND TESTING OF A MULTI- DIMENSIONAL MODEL FOR MEASURING GENERAL ORGANIZATIONAL PERFORMANCE
- Page 89 Daniela TULEU CONSEQUENCES OF SOCIAL MEDIA TECHNOLOGIES ADOPTION ON CRM CAPABILITIES AND FIRM PERFORMANCE
- Page 98 Mihaela-Simona SUBTIRELU, Adina TURCU-STIOLICA, Florin-Ananu VREJU, Johny NEAMTU THE STUDY ON THE MEDICAL ADHERENCE OF PATIENTS TO RHEUMATOID ARTHRITIS TREATMENT
- Page 107 Olufemi OGUNKOYA STRATEGIC ENTREPRENEURSHIP AND COMPETITIVE ADVANTAGE IN NIGERIA BANKING INDUSTRY