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Volume VII, Issue 1/2009
Table of contents for Management & Marketing.
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- Page 5 Assistant Professor Gabriella KECZER APPLICATION OF THE EU-PRINCIPLES IN ROMANIA AND HUNGARY CONCERNING THE BOARDS OF LISTED COMPANIES
- Page 13 Associate professor PhD Bistra VASSILEVA CORPORATE SOCIAL RESPONSIBILITY - CORPORATE BRANDING RELATIONSHIP: AN EMPIRICAL COMPARATIVE STUDY
- Page 29 Assistant PhD student Lucia-Monica SCORŢAR, Professor PhD Ioan LAZĂR, Assistant PhD student Diana ZAGAN ZELTER THE CONDITION OF WASTE MANAGEMENT IN ROMANIA
- Page 36 Professor, PhD Goce PETRESKI, Teaching assistant PhD student Olivera KOSTOSKA MODELING THE DETERMINANTS OF EXPORTS AND IMPORTS: ASSESSMENT OF THE MACEDONIAN COMPETITIVE PERFORMANCES
- Page 59 Azman ISMAIL, Sofiah BONGOGOH, Sheela Chitra CHANDRA SEGARAN, Rodney GAVIN, Rabaah TUDIN SUPERVISOR COMMUNICATION IN TRAINING PROGRAM: AN EMPIRICAL STUDY IN MALAYSIA
- Page 69 Associate Professor, PhD, Ciprian Marcel POP, Teaching Assistant, PhD Student Andrei Mircea SCRIDON, Teaching Assistant, PhD Student, Dan Cristian DABIJA A EVALUATION OF CONSUMER'S PREFERENCES IN THE CLUJ-NAPOCA RETAIL MARKET BASED ON A MULTINOMIAL LOGIT MODEL
- Page 75 Research teacher Marc-André VILETTE, ESC Saint-Etienne -CREST INFORMATION AND SMALL AND MEDIUM SIZED ENTERPRISES: THE CONVERGENCE OF SHARED- TIME WORK AND INFORMATION AND COMMUNICATION TECHNOLOGIES
- Page 89 Lecturer PhD Marius BĂLĂŞESCU THE ASSIMILATION OF MARKETING CONCEPT BY RETAIL COMPANIES IN ROMANIA
- Page 96 Lecturer PhD Cristinel CONSTANTIN THE ROLE OF RELATIONSHIP MARKETING ON INSURANCE MARKET DURING THE CRISIS PERIODS
- Page 103 Lecturer PhD Ovidiu I. MOISESCU THE IMPORTANCE OF BRAND AWARENESS IN CONSUMERS' BUYING DECISION AND PERCEIVED RISK ASSESSMENT
- Page 111 Lecturer PhD Ion BULIGIU, Associate Professor PhD Sorin POPA, Associate Professor PhD Liviu Ion CIORA OPTIMISING PROCESSES OF IT ORGANISATION THROUGH SOFTWARE PRODUCTS' CONFIGURATION MANAGEMENT
- Page 121 Assistant PhD Adina BĂLAN INFORMATION AND KNOWLEDGE MANAGEMENT - A STRATEGY FOR PERFORMING MEDICAL SERVICES IN THE INFORMATIONAL ERA
- Page 137 PhD Laszlo GULYÁS SENIOR EMPLOYEES ON THE JOB MARKET OF EUROPEAN UNION
- Page 144 Associate professor PhD Constanţa ENEA MANAGERIAL CULTURE - "MENTAL EQUIPMENT" AT THE EMPLOYEES DISPOSAL IN THE TOURISM UNITS
- Page 151 Lecturer PhD Maria Carmen IORDACHE, Lecturer PhD Iuliana CEBUC, Lecturer PhD Laura PANOIU THE BRAND - AN INCREASING FACTOR OF A TOURIST DESTINATION'S COMPETITIVENESS
- Page 157 Lecturer PhD. Cristina LEOVARIDIS HUMAN RESOURCES MANAGEMENT IN ADVERTISING AGENCY